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Posts Tagged ‘Indiatimes’

United States VS Indian Internet Companies

October 18, 2010 Leave a comment

I thought of comparing the US internet companies with Indian internet companies. There is no comparison between them as US companies earn lots more and are more innovative where as Indian companies are lazy and less innovative. The comparison is done by selecting the US internet company and comparing it with the Indian internet company having similar traits.

1. MSN VS SIFY: Both companies consider their internet business as secondary and most of the revenue comes from other business. Still MSN takes lots of effort in making internet business profitable with its product like Windows Live, Hotmail and Bing. Whereas Sify has a deal with google for Mail and Search, hence focus only on news. Since there are better news sites so Sify will not survive long where as Microsoft’s MSN will emerge as one of the leader in Internet industry and profit making business with its aggressive product line up.

2. YAHOO VS INDIATIMES: Both of them are more of a portal with news, local content and services, Indiatimes runs on its news content and Yahoo has popular mail service. Both are a brand and has a high reach to the consumer. Yahoo is searching for a partner that brings some more value to the site so that they can enter and dominate in different areas of online services. Whereas Indiatimes is happy with their business are in no mood to do experiment that might make them less innovative and may lose the market share.

3. GOOGLE VS REDIFF: Both were the startups. Google started when internet was penetrating US and Rediff when internet started its penetration in India. Google turn out to be the biggest global internet company where as Rediff became popular in India but from last four years losing its market. Rediff lost its market share not only because Google’s Gmail and Orkut were gaining popularity but also Rediff kept on sleeping and did not brought innovation at the right time. Rediff was lazy and did not bring Chat within Inbox and a social network. If Rediff has done that they must have beaten Google.

4. AOL VS IN: Both the companies work as the subsidy. Both have a good mail service which may turn out their strongest point. IN has one of the best news network where as AOL has bought many startups like tech blog TechCrunch. IN has the potential to be one of the global internet companies if it continues to put innovations.

5. FACEBOOK VS IBIBO: There are several social network but lets compare the US company Facebook which is global number one (and also number one in India) and Indian (JV of China and Brazil) Ibibo which is most popular Indian social networking site in India. Both of them give several apps and have chat features. Ibibo has integrates mail, so Facebook has better seach technology to connect the people to friends, brands and adds. Facebook is more innovative and owner is 25 years old so you can understand the aggressive nature of this site. Facebook has given Google and Yahoo a run for their money and market whereas Ibibo has not made such a big impact. Facebook connect and integration is used by several sites including Yahoo and Windows Live and even Ibibo whereas Ibibo so not have any such integrations and popularity.

Indiatimes mail do not have the rich version working

October 13, 2010 Leave a comment

Now when Internet companies are focusing more on social, Email, News, Search and going Mobile, Indiatimes is missing this driver of growth. They have brought innovation to their offerings but if they lag behind the main growth drivers then will lose the growth momentum.

When social networks like MySpace and Ibibo are integrating their social web with email facility then how could Indiatimes do not take its email seriously. Yahoo, which also have news as one of the main growth driver, also focus on its email then why Indiatimes do not take it that seriously. Rediff also make the mark because of its email service and later news. Now Rediff has lost its market share due to lack of focus on its email service.

Indiatimes offer only basic HTML version of email (as its rich version do not work). In this era where we want more than just email, this will not be able to make a mark. Their social networking site, Itimes, offers integrated social and email facility is not at all popular. They have the largest selling daily, business and weekly newspaper but do not publicize their products. Indiatimes Mail has no potential if they do not work to improve it.

Indiatimes has a huge amount of potential as they are very popular among news reader but they need to make their product well equipped to hold the users as they have whole lots of potential to attract the user to use their product at least once.

Indian Internet Industry needs to be social and mobile to make a global impact

September 20, 2010 1 comment

We talk about broadband, 3G, 4G for better speed and internet in rural for better communication so that may also become a part of Indian growth but we do not talk about Indian internet industry. We are the best in IT sector but we do not have that place when it comes to internet companies. We have Banglore, Pune, Chennai, Gurgaon, Hyderabad, etc as the IT city but these cities do not have much internet startups.

We have internet companies like Rediff, Web18, Indiatimes, Sify, Infoedge, 160by2, freshersworld and few more which are major Indian Internet companies but none of them had that global presence as US internet companies do like Google, Yahoo, AOL, Facebook, Twitter, Myspace, LinkedIn and many more. Government should now work in this sector also as there is a huge scope for new startups in this field. This field also has a huge potential to give jobs and also help in growth of the nation.

I still remember that four years back Rediff use to be popular and compete with Yahoo and Google to get the unique visitors. But with the launch of Orkut, Gmail and GTalk, Rediff start losing its users. Rediff never realize the importance of social networking and now do no stand in front of Yahoo and Google, even Indian web company Web18’s in.com giving a huge competition to Rediff. Rediff and all other Indian companies still needs to understand that mail service is important to add new users who visit them regularly and social networking is important to make them spend time on your site and get the user visit your website several times a day.

Indian Internet Industry needs to understand that now mail and social both are very important to stand in the market and also they have to be innovative. Mobile apps are also very important as youth prefer mobile apps more than surfing through browser.

Indiatimes’ mail service shut down for two days because of security update

September 20, 2010 Leave a comment

Indiatimesmail is undergoing some security update which is good but because of that reason it is not working properly for last two days and this problem will continue till 19th as the official mail by indiatimes says. Due to this reason if someone is using it as a primary address for work or searching job, these days will be nightmare for them. This shows it is not serious about its mail service as other which are more popular as they are more serious about the mail service and hence trustworthy.

I would recommend that primary mail id should be on that site which has uptime 24X7 and do not shut down for any update. I would recommend that make primary id on one of these: Gmail, Yahoo mail, Hotmail, Aol, Rediffmail. Now a days in.com has emerged as the new serious contender so you can even have an id on this site as primary mail id.

If Indiatimes is not able to manage their email service well then they should outsource it like Sify had a partnership with Google to manage its mail service. This will help Indiatimes to concentrate on the news section which is the main base for them.

It was a surprise that they shut their mail service for two days for updating security as it was not expected from the third largest Indian internet company in terms of unique visitors. Indiatimes in the past have been in the race with Rediff to be India’s best internet company but they didn’t succeed in doing so and now Rediff and Indiatimes both declining together. I just don’t understand that why Indiatimes which is a lifestyle brand in India become a serious internet company in terms on email and social service.

iTimes was a flop because of the lack of publicity even being the largest selling print media. They had the potential for a good and cheaper publicity as being the best in print media but they didn’t went that way and lost somewhere in the race and is now weaker contender.

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